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But taking this road isn't a simple choice, and it takes more than one person's guts and good will to stay on that path for a lifetime. It takes the support of a business culture geared toward creating business and social value and rooted in a sense of stewardship and trust. And it takes leadership that is focused on the long term.
Verizon, with roots stretching back more than 130 years, has that long-term view, and our new CEO, Lowell McAdam, views these values as the bedrock from which we will expand our business.
Verizon can provide one model for those students to follow, a real-life example of a company that builds products of lasting value and earns money – hopefully lots of it – in a way that serves the greater good. As an affirmation of our long-term value approach, I offer this article from the Motley Fool: “The Extraordinary Power of Verizon’s Dividends.”
Just as the students at Notre Dame are at a crossroads in their careers, America is at a crossroads as an economic democracy, and after this lingering financial crisis, we are facing a once in a generation opportunity to start anew. We need to rethink what is expected of American business and what would define a successful career in it. And the issues that the students at Notre Dame are tackling – how to meld personal integrity into a larger entity and build something of lasting value to the country and the world – is exactly what has to be done.
To view vital speeches given by our authors, visit our speeches page.
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Kathy Brown
S.V.P., Public Policy Development and Corporate Responsibility
Kathy leads Verizon's global corporate responsibility initiatives and policy development. She also oversees the Verizon Foundation.
James Gowen
Chief Sustainability Officer/
V.P. of Services Operations
James oversees Verizon’s supply chain, vehicle fleet, investment recovery, purchasing and materials management and sustainability initiatives.
Rose Kirk
President, Verizon Foundation
Rose leads Verizon's philanthropic strategy with an emphasis on projects that demonstrate the use of Verizon's technology in addressing social issues such as education, domestic violence prevention and online safety. The Verizon Foundation is one of the 15 largest corporate foundations in America.
Jack McArtney
Director of Corporate and Community Responsibility
Jack promotes digital wellness and online safety. He works with parents, educators, service providers, application developers and industry leaders to foster responsible use of Verizon's mobile and broadband networks.
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