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Weekly Roundup - The Green Machine

by Employee ‎04-21-2011 11:30 AM - edited ‎04-22-2011 10:14 AM

VWbug.jpgThis week saw the reemergence of the iconic Volkswagen Beetle – the quintessential small car for Boomers (known as the Bug in the 1960s) that enjoyed a resurgence in the 1990s. My first car was a green Vee-Dub that took me many places. Years later I remember reading that the Beetle’s engine actually put out more carbon monoxide and nitrogen dioxide (key components of smog) per mile driven than a Cadillac El Dorado.

 

Another counterintuitive idea this Earth Day is that large businesses are cleaner than small ones.  Probably not true, but large companies are intently focused on things like energy management, fleet fuel efficiency and USGBC guidelines for new and retrofitted buildings.  At Verizon we have an ongoing full-court press to reduce energy consumption in everything from the amount of data (=electricity consumption) we need to run our networks and paperless billing to telework for our employees.

 

But what about small businesses – are they lean, clean green machines these days? Well here are five green things you can do with your home office technology. Did you also know there are grants for small business green initiatives?

 

What are the primary drivers for any business to “go green?”  This survey tells you what you might have surmised – cost savings, community goodwill and employee morale top the charts.  Check out Greenbiz and learn more about what small businesses can do Earth Day and every day!

About Verizon's Small Business
Get news from Verizon about small business services and market trends that affect your bottom line. Here, you'll find tips and commentary from the Verizon small business group and other experts to help keep your business growing.

       


Contact the editor: vzsmallbiz@verizon.net

About the Authors

Mark W. Adams

Director: Verizon National Marketing

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Mark leads the way to bring innovative solutions to small businesses.


Mark Smith

Executive Director: Verizon Ventures

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Mark works with and identifies entrepreneurial companies for Verizon to invest in and fund.


Dan Keoppel

Executive Director: Verizon Ventures

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Dan works with and identifies entrepreneurial companies for Verizon to invest in and fund.


Paul Macchia

National Public Relations Manager

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Paul handles corporate communications for Verizon Wireless with a focus on enterprise and government sectors.



Ellen Yu

Sr. Manager: Media Relations

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Ellen provides PR support to Verizon's small business team, landlines and FiOS in apartment buildings and small and medium-sized commercial properties such as strip malls, and street-level shops and offices.


Kathy Johnson

Manager: SMB Product Marketing Messaging, Verizon Wireless

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Kathy manages the SMB product Marketing Messaging Strategy for the Business Solution Group. She also develops and manages various SMB marketing programs to support channel enablement.

Jarryd Gonzales

Sr. Manager: Media Relations

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Jarryd provides PR support to Verizon in CA and TX.


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