byEllen_Yu11-29-201111:40 AM - edited 11-29-201111:46 AM
The holiday shopping season is upon us.
If you operate a small business or retail operation that sees increased sales during the holidays, protecting your customers’ information is essential to a successful season. Check out some security tips to help protect your business:
byEllen_Yu11-22-201110:48 AM - edited 11-22-201110:59 AM
QR codes have been around for quite some time. In case you didn’t know, QR stands for “quick response.” The QR code looks like a barcode that you can scan using a smartphone equipped with a camera and some QR code-scanning software (I’m using the app called QR Droid on my Android (Bionic) smartphone).
QR codes have been around since the 1990s but are just now becoming popular, spurred on by the growing proliferation of smartphones. When you scan a QR code that you find on a product, a brochure, a shop window, a billboard or other place, you are automatically connected to a web page that gives you more information. The information ranges from discounts, to product specs, invitations to events, exclusive content and more.
When a small business falls into financial trouble nowadays, what does it do? Loral Langemeier, author of the national bestseller The Millionaire Maker, says we think small and retract. Additionally, because the credit markets have been so adept at increasing our reliance on them, we look to who we can borrow from to get out of the hole. Do you see the flaw? We don’t say, “How can I create more cash to change things?” We ask instead, “where can I borrow from to turn things around?”
We need to shift our money consciousness to start thinking creation rather than just borrowing or trading.
Continue reading for more information of course, I’ll review these and offer more insights during my webinar tomorrow, November 16 at 2 p.m. ET. Click here to sign up for this live free webinar or go http://bit.ly/rU6ATO.
The Verizon Author Serieswas designed to bring experts to offer insights and advice to small businesses. All this month we gave away featured author, Tanya Brockett’s book The Loan Solution. We will give away more of Tanya’s book the rest of this month and during her live webinar and live Twitter chat.
The Weekly Roundup features some interesting articles that caught our attention this week. We bring them to you in this short summary. Continue reading to learn how you can get a $25 Amex gift card - it's our way of supporting small businesses.
byEllen_Yu11-11-201108:05 AM - edited 11-11-201108:27 AM
Small Businesses Here’s Your Chance to Support One Another Again
Last year we supported American Express’ national movement called Small Business Saturday, urging the public to support the local businesses that help to create jobs, boost the economy and preserve neighborhoods around the country.
Verizon is proud to join in again as a leading provider of products and services to businesses of all sizes.
In total, with the help from American Express, Verizon will be giving away $90,000 in Amex gift cards in various denominations to encourage our customers and business owners to support their local businesses. Continue reading to learn how you can get a Amex gift card.
Oftentimes we choose to avoid the evaluation of our spending because we are afraid of what we will find. If we examine our spending habits, we may see that we spend way too much on, say, office supplies than we need to. We overspend on every new gadget that comes along without looking at the return on that investment. We spend mindlessly on marketing...just because. We couldn't quantify the results of the advertising campaign if we wanted to. And, in reality, we didn't even have a campaign, it was just a series of spending actions that led to...well...we don't know because we didn't measure our results.
It’s November and we’re excited to introduce another expert in the Verizon Author Series: Tanya Brockett adjunct professor of Entrepreneurship and Book Publishing at the University of Virginia; 15-year advocate of and consultant to entrepreneurs; and author of The Loan Solution.
Also get your chance to get real-time tips and advice directly from Tanya during the live Twitter chat we’ll have with Tanya on Thursday, November 17 at 12 p.m. ET. Just follow us @VZSmallBiz (www.twitter.com/VzSmallBiz) or search for #bizbooks. Continue reading to find out how you can get a free copy of Tanya’s book.
Power, Speed and Business Efficiency on America’s Fastest and Most Reliable 4G Network
If you are an entrepreneur or work for an SMB, in all likelihood you think of your smartphone along the lines of the once prominent American Express Card theme: You DON’T leave home – or your office – without it.
There are so many articles about how smartphones are usefulness for businesses. In a sense it’s like a miniature computer, but with telephone capabilities and it is small enough to easily carry around wherever you go.
With a smartphone you can answer a call and check your email or browse the web for news or search for a vendor. You can take a photo or a short video and easily upload it to your company’s Facebook page or Twitter.
Here's another Security Matters video only from Verizon. You run a small business and you like to keep things casual… people coming and going, but you also handle confidential information. So it’s important to protect your data… and equipment from breaches and possible theft. If you are in an office setting or operate a retail shop it’s important that you and your employees keep an eye on these contractors, shoppers, vendors, and/or visitors.
Watch what happens when the character in the video lets his guard down and grants the ‘plant lady’ full access to his office.
After I founded two startups, I took a break. It was not an intended break. I was at the World Trade Center when it fell, and I was so traumatized that I had a hard time leaving my apartment for anything, let alone work, for about a year.
So I started writing career advice. And miraculously, my career as a writer took off immediately. I got a column in the Boston Globe, then it was syndicated to more than 200 newspapers, then I got a big book deal, then I launched a blog that Business Week called “the number-one career blog for generation Y.”
Get news from Verizon about small business services and market trends that affect your bottom line. Here, you'll find tips and commentary from the Verizon small business group and other experts to help keep your business growing.