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Don Tapscott - May Author to Cover Macrowikinomics

Don Tapscott - May Author to Cover Macrowikinomics
Employee Emeritus Employee Emeritus ‎05-03-2011 03:52 PM

Macrowikinomicsfront.jpgDon Tapscott is joining us as our May guest author to provide insights and advice to small businesses.  Tapscott is well-known in business and economic circles for his incisive articulation of the trends and forces that shape the world economy and our lives.


The author of 13 books over the past 20 years, his most recent title, “Macrowikinomics: Rebooting Business and the World,” follows up on his 2007 international best seller, “Wikinomics: How Mass Collaboration Changes Everything,” and how companies can harness the mass participation in the online world to create new products, services and benefit from them. During his time with us, Tapscott will explore the themes in Macrowikinomics and how they can be applied by small businesses effectively in their strategies and day-to-day operations.


Join us at the Verizon Small Business Center for a live free webinar with Don Tapscott at 2 p.m. ET on Wednesday, May 25th, followed by a live Twitter chat the next day at 6 p.m. ET.


During the month, we’ll also be giving away free copies of Macrowikinomics so follow us on Twitter @VZSmallBiz or fan us on Facebook to learn how to get your free copy! 


Speaking of which, tell us why you’d like a copy of Don’s book.  The first ten to post a comment will get a signed copy of Macrowikinomics!


From one Don to another!

Everyone these days is jumping onto the Social Media Bandwagon but the most effective online communities seem to work because they empower their base....to me, thats really what "wiki" is all about.  Looking forward to your twitter chat and your book!


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Contact the editor: tumara.r.jordan@verizon.com