I had a wonderful experience yesterday at the events taking place in Washington D.C. during National Small Business Week. The Social Media Forum: Get Your Business Connected offered great tips to the many small – and medium-sized businesses in the audience. I even learned about a few businesses using very creative and low-cost tactics to market their business and creating that buzz -- that everyone wants -- online. Bottom-line, you have to have great content. I (@VZSmallBiz) tweeted insights during the forum as did many just search in Twitter for #sbw2011 to read all about it.
My colleague, Terrie Howard, Verizon’s small business marketing manager, and I met the very lovely Rieva Lesonsky, president and founder of GrowBiz Media, a content and consulting company specializing in covering small businesses and entrepreneurship. Rieva was also one of the speakers at the Social Media Forum. Terrie and I asked Rieva to share some highlights from the forum – see the video below. I won’t say, ‘I told you so,’ but do consider reading this previous post if your business still does not have a website.
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