$500 via Verizon e-gift card (sent w/in 8 wks). Activation of 4G LTE/5G phone on One Unlimited for iPhone (all lines on account req'd on plan), 5G Do More, 5G Play More or 5G Get More plans req'd. Device must remain active for 45 days. $500 charge back if service cancelled w/in 12 mos or eligibility req's are no longer met. See vzw.com/bring-your-own-device for details. And for a limited time, we’ll waive your activation fee when you order through vzw.com or My Verizon app. You’ll see the one time charge waived as your “Due Today” amount at checkout.
So what happens when you follow the steps mentioned right on that page? If I remember right they even tell you what userid and password to use for a new account. And it is not the one you use normally.