We tend to talk a lot about technology, websites and social media here because you can’t get away from it in business or anywhere else it seems. But, for a small business, all the posts and webinars we’ve offered are reinforced. Take a look at this story on the 2011 tech resolutions some small businesses have made.
No secret that mobile advertising can be as important as online advertising because mobile shopping has taken off. So, you also may need to rethink your website in a way that it’s easily viewable on smartphones for your existing and potential customers. Be sure you use an easy DIY product like Verizon Websites and WebListings to get yourself online, found and to easily integrate your website into Facebook and Twitter pages.
Of course all this connectedness anywhere, anytime means you need a good social media strategy. Why are Facebook, Twitter, Foursquare, Yelp and their kin important? They are the new word-of-mouth. Here are 101 head-spinning statistics for you to mull over. And remember there are many social media geolocation services that can help you do some targeted advertising for your business.
So whatever you’re doing with your business this year, technology is the only way to grow!
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