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Get Your Customers to Give You a Referral

Get Your Customers to Give You a Referral

Get Your Customers to Give You a Referral

Employee Emeritus Employee Emeritus ‎10-05-2011 08:55 AM

Jantsch.pngIt’s October and we’re excited to introduce another expert in the Verizon Authors Series: John Jantsch a marketing consultant, award winning social media publisher and author of Duct Tape Marketing and The Referral Engine.


The best part of the Verizon Authors Series is that we’ll be giving away John’s book The Referral Engine all this month.  You’ll want to read this book because John will share insights he gained from interviewing small businesses and how they got their customers to refer them business. Word of mouth is key for growth especially for small businesses.  You can make your business more referable and John has a systematic approach (watch his video à  


John is also the creator of the Duct Tape Marketing System and Duct Tape Marketing Consultant Network that trains and licenses small business marketing consultants around the world. His blog was chosen as a Forbes favorite for marketing and small business and his podcast, a top ten marketing show on iTunes, was called a “must listen” by Fast Company magazine.


He is the featured marketing contributor to American Express OPENForum and is a popular presenter of workshop and webinars for organizations such as American Express, Intuit, Verizon, HP, and Citrix.


John’s practical take on small business is often cited as a resource in publications such as the Wall St. JournalNew York Times, and CNNMoney.  To get tips directly from John find him on Twitter or Facebook.


Your first chance to get real-time tips and advice directly from John is during the live Twitter chat we’ll have with him on Wednesday, October 12 at 12 p.m. ET.  Just follow us @VZSmallBiz ( or search for #bizbooks.


To get offer more insights from John this month, be sure to check back as he will share a couple of new guest blog posts.  Also, join me for a live (free) webinar presented by the Verizon Small Business Centerwhich will feature John as a guest presenter on Thursday, October 20 at 2 p.m. ET.  This will be a great opportunity to ask John any questions.


To win your free copy of The Referral Engine be one of the first 15 people to send an email to vzsmallbiz@verizon.nettelling us you’d like a copy of John’s book.  Of course, in the email, do share with us how you offer good service or what’s so loveable about your business as that’s one of the reasons people refer a business because they had a more than pleasant experience working with the business.


Should you have any questions for John, don’t hesitate to post it below, we’ll do our best to get John to answer as many questions as possible.




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